A tip: avoid buying bridesmaid dresses from a bridal store. They’re always a rip off. The biggest thing they profit from is the matching color and style. But if you do a little early shopping, you can easily find matching dresses for a much better price.
Better yet, let go of the notion that bridesmaid dresses have to match and you can find even better deals. Personally, I think non-matching bridesmaid dresses look a lot cuter. Choose a color you like and let your bridesmaids pick their own style. If you go this route though, do choose a color that’s in season or basic black, blue, or neutral tones. Your bridesmaid would definitely appreciate being able to pick their own dress and style!
Some great places to look for cute bridesmaid dresses under $100 are Ruche, ModCloth, and BlueFly. Below are my latest finds from these stores. All dresses are under $100. I really loooove the black ruffle and lace dresses. So chic!